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Privacy Policy

Effective Date: 20/08/2025
Last Updated: 20/08/2025
 

Kalyde Digital (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you interact with our website https://kalydedigital.co.za, our services, and our communications.
 

By using our website and services, you consent to the practices described in this Privacy Policy.
 

1. Information We Collect
 

We may collect the following types of personal information:

  • Contact details – such as your name, email address, phone number, and company details.

  • Website usage data – including IP address, browser type, pages visited, and cookies.

  • Marketing interactions – when you sign up for newsletters, download resources, request quotes, or contact us.

  • Client project information – information necessary to deliver our digital marketing and AI optimisation services.


2. How We Use Your Information
 

We use personal data to:

  • Provide and improve our services

  • Respond to enquiries, requests, or support needs

  • Send relevant updates, newsletters, or marketing communications (you may unsubscribe at any time)

  • Analyse website performance and improve user experience

  • Meet legal, compliance, and contractual obligations
     

3. Legal Basis for Processing
 

We process personal information under the following legal grounds:

  • Consent – where you have given clear permission (e.g. newsletter signup).

  • Contract – where data is necessary to provide services you have requested.

  • Legal obligation – where processing is required by law.

  • Legitimate interest – where we reasonably use data to improve services and marketing without unfairly impacting your rights.
     

4. Sharing Your Information

We do not sell your personal information.

We may share data with:

  • Trusted third-party providers (e.g. hosting, analytics, payment processors, AI tools) strictly for service delivery.

  • Regulatory or legal authorities when required by law.
     

5. International Data Transfers
 

As a South African company serving global clients, we may transfer and process personal data outside your country. Where this occurs, we ensure appropriate safeguards are in place in compliance with POPIA and GDPR.


6. Data Retention
 

We only keep your personal information for as long as necessary to fulfil the purposes described in this Privacy Policy, unless a longer retention period is required by law.
 

7. Your Rights
 

Depending on your location, you may have the right to:

  • Access the personal data we hold about you

  • Request corrections to your data

  • Request deletion of your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Lodge a complaint with the Information Regulator (South Africa) or your local data authority

To exercise your rights, please contact us at hello@kalydedigital.co.za.
 

8. Cookies & Tracking
 

We use cookies and similar technologies to:

  • Improve site performance

  • Analyse visitor behaviour (via tools like Google Analytics)

  • Personalise content and marketing

You can control or disable cookies in your browser settings.
 

9. Security
 

We use appropriate technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or loss. However, no online system is 100% secure.
 

10. Third-Party Links
 

Our website may contain links to external websites. We are not responsible for the privacy practices of those websites.
 

11. Changes to This Policy
 

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.
 

12. Contact Us
 

For questions about this Privacy Policy or your data rights, please contact:

Kalyde Digital
Email: hello@kalydedigital.co.za
 

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